A creator with a career – The incredible workload of entrepreneur Milenka

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A creator with a career – The incredible workload of entrepreneur Milenka

July 06
03:21 2022

With a combined Instagram audience of over one million followers and a busy online store selling her own clothing designs to run, fashion business owner and content creator Milenka is no stranger to hard work.

However, what makes Milenka’s story truly remarkable is that she achieves all of this while holding down a full-time career as a senior finance professional for a large UK-based brand, as well as raising her children as a single parent. 

Milenka started her own fashion business after becoming frustrated at the lack of affordable clothing available in the styles she loved to wear. Despite having no prior experience of starting a business or building an online presence, armed with nothing but a laptop and the passion to succeed her business has gone from strength to strength.

Working up to 80 hours a week, a typical day for Milenka begins at 6am, where she plans out the day’s Instagram posts before getting the kids ready for school. 

Her busy day job starts at 8am, taking her right up until 4pm when she picks up the kids from school, grabs some shopping and cooks the dinner. Like most working mums, early evenings are spent with the children, helping with homework and catching up on the events of the day. 

Milenka said: “Spending time with the kids after school is really important to me. But while they do their homework I take the opportunity to catch up with what’s happening on my Instagram pages and check my engagement, as well as checking the online orders for my store. “

And later in the evening, when many working parents are beginning to wind down and enjoy some well-earned rest, the second part of the working day is just getting started for Milenka.

She added: “Evenings are when the bulk of the work for my own business is carried out. This is when I’ll generally work on my designs, hold all of my business meetings with the clothing manufacturers and catch up with my website developers. 

“As well as this, there are normally emails to reply to, orders to pack ready for shipping and new stock to photograph for the website. It’s also when I’ll sit and plan out my Instagram posts for the following day and get those scheduled in. I like to finish the day about half eleven by spending a more relaxing half an hour or so checking my pages with a nice glass of wine.”

While an 80-hour week may not be for everyone, Milenka has proved that it is possible to juggle motherhood and a full-time career with building a brand you are passionate about if you are prepared to put in the hours.

She added: “I’m not going to pretend that it’s always been easy working such long days, but if you have a passion for something then that definitely makes it easier. I’m proud of how things have turned out with my business, and that my kids can see that anything is possible if you’re prepared to work hard for it.”

You can visit Milenka’s store online at https://milenka.co.uk/, or follow her social accounts at: 


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Company Name: Milenka
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Country: United Kingdom
Website: https://milenka.co.uk